Heart To Heart
Our aged care blog features the latest news & insights on aged care as well as health & disability services, consumer directed care & NDIS. As well as industry related discussion and information we keep you informed of the latest marketing & social media tips.
Join in and share your views we’d love to hear what you think!
Latest Blog Posts
Finding my Brand – Part 2 in a series
The early days of my business coincided with the early days of social media. I had a twitter account, a blog and I was on LinkedIn. I was spending a lot of time learning and understanding the different mediums and how they worked to promote, engage, direct traffic and...
My experience of Personal Branding -The first in a series
This is the first in a series of Noelene Gration’s experience of creating and continuing to develop her personal brand
New influencer transparency rules – what do they mean for you?
New rules in Australia require brands to be transparent about their relationships with influencers.
The early bird gets the …. Time to start thinking about planning your Annual Report
Do you feel stressed when it comes to writing your annual report? Is that because you are not sure how to plan an annual report – this blog will get you started on planning an effective annual report that tells your organisation’s story.
Thoroughly unprepared, we take the step into the afternoon of life….
'Thoroughly unprepared, we take the step into the afternoon of life. Worse still, we take this step with the false presupposition that our truths and our ideals will serve us as hitherto. But we cannot live the afternoon of life according to the program of life’s...
Green is the new black, but can a colour really influence your business?
For a very long time, I have wanted to create a business podcast. I have done one or two and then not had the time, people power or oomph to keep it going. This year will be the year, although already it has had a hiccup. I found a topic, I found two guest speakers...
Which emotions do the fonts you use elicit from your audience?
Did you know that fonts elicit emotions? It makes sense when you look at them. Start matching your fonts to your content and to the message you want to communicate.
Beyond Email
Email sometimes tricks us into feeling efficient, but it rarely is. Because it’s asynchronous, and because there are no limits on space and time, it often leads to endless, pointless ruminations.
Can your clients see your website?
If your market includes people from 55 and up then you will need to respond to the fact that this population faces age-related vision changes that will affect their ability to read and use your website.
Can customer service get much worse…
It is hard to describe how excited I was when I finally enrolled for further study this year. I love study and learning, but I have a busy, work focused life and this wasn’t going to help me find time for a social life; but a few years of part time study was worth it....