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Can’t find your point of difference? Make it diversity.

by Noelene Gration | May 16, 2016 | Ageing, Campaign, consumer directed care, Diversity, Inclusion, LGBTI, NDIS, Point of Difference, Public Relations, Respite Care

There is not only a lot to celebrate when you think about the diversity of people who make up our community, and therefore the clients of your services, but there are also a lot of opportunities to do the celebrating. There are national and international days now for...

Define and Manage the Customer Experience in Aged Care to Protect your Reputation

by Noelene Gration | Apr 7, 2016 | Advocacy, Ageing, Communications, consumer directed care, Respite Care

Customer Experience in Aged Care Services In an age where client experience is easily spread across the nation and when an organisation can see its reputation go up in smoke at the push of a button; client experience, communications and marketing are closely...

Preparing your My Aged Care Provider Portal profile

by Noelene Gration | Mar 25, 2015 | Ageing, authenticity, Campaign, Communications, My Aged Care Website, Public Relations, Reputatiion, Respite Care

Marketing your organisation on a competitive search engine In July this year aged care service providers will begin to receive electronic client referrals through the My Aged Care Provider Portal. The portal will allow clients to search for specific services and view...
Making a decision about Aged Care accommodation – the smell of cigarette smoke is a turn off

Making a decision about Aged Care accommodation – the smell of cigarette smoke is a turn off

by Noelene Gration | Aug 28, 2014 | Respite Care

I had already been doing quite a bit of  communications work in the aged care sector, getting my head around living Longer Living Better, My Aged Care website, Consumer directed care and so on. When it became necessary to find some respite care for my elderly and...

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